Are you a busy entrepreneur managing a Shopify e-commerce store and searching for the top Facebook Pixel apps? If you want to add multiple Facebook pixels to your store, gather valuable data about visitors, create highly-targeted ads, and accurately measure conversions, but don’t know where to begin, you’re in the right place.
We’ve put together a comprehensive review blog featuring the 6 best Facebook Pixel apps for Shopify in 2022. These tools allow you to add multiple pixels effortlessly, integrate pixels without needing to edit code, include UTM tags for attribution reports, customize your pixel settings, and track events via Conversion API seamlessly. With these apps, you’ll attract new visitors and boost your sales.
Our selection was based on factors such as user reviews, ratings, interface design, features, pricing, and various other key aspects. We hope this review will help you find the perfect pixel app for your store. Now, let’s jump right into the list.
Explore the Top Facebook Pixel Apps for Your Shopify Store
1. Omega ‑ Multi Facebook Pixels
by Omega
The Multi Facebook Pixels app by Omega is a popular choice among Shopify stores worldwide for Facebook pixel integration. It provides Attribution reports that empower you to make well-informed, real-time decisions. Additionally, the app includes a Conversion API, allowing events to be sent directly from Omega to Facebook servers, helping to avoid any event loss or blocking.
With its built-in analytics and dashboard, you can effortlessly monitor which pixels (with CAPI enabled) are sending specific events and see the order count within a selected date range. The app’s auto-synced Catalog feature also lets you track product engagement, helping you see which products are attracting attention or are abandoned by visitors.
Key Features
- Conversion API
- Attribution reports for well-informed real-time decisions
- Ability to personalize retargeting
- In-app analytics and dashboard
- Auto-synced Catalogs
Rating:4.9/5.0
2. Facebook Pixels Conversion API
by ORICHI
This app enables you to create effective Facebook Ad campaigns while remaining highly cost-efficient and user-friendly. Supporting multiple Facebook pixels, it is an excellent option for your store. Its one-click installation ensures easy setup without any need for coding.
Additionally, the app includes the Facebook Conversion API, allowing you to recover events that may otherwise be lost due to browser restrictions or ad blockers. With this feature, you can easily configure events like Page View, View Content, and Purchase events, sending them directly to Facebook.
This app is also compatible with all Shopify store themes, including OS 2.0 themes, so compatibility is never a concern.
Key Features
- Support various Facebook pixels
- One-click installation
- Facebook Conversion API
- Ability to easily configure own events
- Server-Side Events Tracking
Rating:4.9/5.0
3. TikTok, Insta & Facebook Pixel
by Trackify X
Featuring seamless pixel integration, this Shopify pixel app by Trackify supports multiple types of pixels, including Facebook, Instagram, TikTok, and Snapchat pixels. It also facilitates the addition of extra pixel events and data, as well as optimization for improved conversions. Powered by a data-driven analytics platform, it helps you run more effective ad campaigns.
This app boosts ROI and leverages data to enhance your Meta marketing efforts significantly. You gain the ability to create high-converting remarketing campaigns, allowing you to easily manage various active audiences and catalog feeds for your high-performing ads. Additionally, it offers integrations for compatibility with most popular apps available on the app store, and provides server-side API for tracking both purchase and non-purchase events for collection pixels and niches.
Key Features
- Seamless Pixel Integration
- Advanced Audience Builder to create targeted and look-alike audiences
- Accurate Data Reporting
- Integrations for compatibility with popular apps
- Ability to create high-converting remarketing campaigns
Rating:4.7/5.0
4.Pixel Conversions API Facebook
by JDHL Technologies
This app features Global Pixel Delay, which helps reduce high bounce rates. With its Purchase Event capability, you can easily assess the true ROI of your ad campaigns while reviewing their performance.
Additionally, the tracking by collections feature enables you to monitor up to 12 collection pixels. This allows you to differentiate your pixel tracking data and create highly targeted retargeting campaigns by segmenting your pixel IDs. Furthermore, the Facebook Conversions API helps recover events lost due to browser limitations and ad blockers.
This pixel app also tracks all pixel events necessary to train your Facebook Pixel IDs, making them exceptionally intelligent. This functionality aids in optimizing conversion advertisements.
Key Features
- Purchase Event for finding your real ROI for your ad campaigns
- Global Pixel Delay
- Tracking by Collections to track up to 12 Collection Pixels
- Facebook Conversions API
Rating:4.3/5.0
5.Advanced Facebook Pixel App
by Pixl
The Advanced Facebook Pixel app employs an innovative blend of machine learning, device analysis, and IP/URLs to help you identify up to 99.5% of unique visitors. With its proprietary Pixel Match algorithm, you can consistently collect all available data. This enables you to create a more effective custom audience, boosting your ad performance and increasing your ROAS.
Its one-click installation eliminates any waiting time. Additionally, the Facebook Conversion API allows you to send critical web and offline events, as well as consumer actions, directly from your server to Facebook. This functionality aids in optimizing and measuring your Facebook ad campaigns.
Key Features
- In-house Pixel Match algorithm
- Innovative combination for better identification of unique visitors
- One-click installation
- Facebook Conversion API
Rating:4.6/5.0
6. MultiPixel ‑ Facebook Pixels
by StoreAddons
MultiPixel Facebook Pixels by Storeaddons is an excellent choice for your needs. This app offers safe and secure pixel integration, ensuring that your Facebook data is always backed up, even if your ad account is blocked by Facebook. There are no limits on the number of Facebook pixels you can install or back up.
Additionally, the app is incredibly easy to set up, requiring no coding for installation. It works seamlessly with all types of themes, eliminating compatibility issues. By utilizing its Facebook API, this app helps you generate additional audiences compared to the traditional Facebook website. The auto product upload feature automatically adds new products from your collections to your Facebook Catalog.
Key Features
- Ability to set up multiple Facebook pixels for backup
- Safe and secure pixels
- Scaling tools
- Auto product upload
Rating:3.9/5.0